Writng for the Web

Holly Buchanan

Holly Buchanan taught Future Now’s Persuasive Online Copywriting course and is a sought after copywriter and marketing consultant

Holly has worked with hundreds of clients including brands like Waterford, GE Healthcare, HP, Genworth Financial and American General. She does sales training, and creates marketing campaigns for many industries including the automotive, wine, home and garden, healthcare, consumer electronics, and financial industry.

Holly is the co-author (along with Michele Miller) of The Soccer Mom Myth - Today's Female Consumer, Who She Really Is, Why She Really Buys.  She runs her own marketing to women consultancy.

In addition to The Soccer Mom Myth, she has her own blog – Marketing to Women Online (http://marketingtowomenonline.typepad.com) and is a guest columnist at Be Branded (http://bebranded.wordpress.com/)

Follow her on Twitter - @HollyBuchanan