Classes and Workshops Offered 

The following packages are part of the Partner Program

Live Instructor Classes Package

• Full-day, in-person training
• PowerPoint handout
• Glossary
• Resource list
• Workbook
• Certificate of achievement

• Promotion-in-a-Box Kit (materials are co-branded)

• Full-page flyer
• Email template
• Button graphic
• Press release
• 2” x 4” advertisement
• Podcast/video

Currently, the eMLC offers the following courses

• Comprehensive Guide to Successful Email Marketing
• Fundamentals of Successful Search Engine Optimization
• Fundamental Guide to Developing a Paid Search Advertising Strategy
• The Executive’s Guide to the Online Marketing Channel

Due to the interactive nature of the eMLC’s classes, we recommend that attendance be kept to between 10 and 15 people, with a maximum of 20 participants. If you have more than 20 people interested in attending a class, you will receive a discount on the second class. Both courses must be held on consecutive days.

Seminars/Workshops Package

• Live 1-2 hour event on specific e-marketing topic
• Power Point handout

• Promotion-in-a-Box Kit (materials are co-branded)
  • Full-page flyer
  • Email template
  • Button graphic
  • Press release
  • 2” x 4” advertisement
  • Podcast/video

Currently, the eMLC offers the following workshops

• What is Paid Advertising and Why Implement a Program?
• The Core Elements of Web Site Design
• Keeping Pace with Marketing in the Digital Age
• Online Strategies to Encourage Online Giving and Fundraising…and Other Neat Online Tools
• Strategies Designed to Build and Grow In-House Email Lists
• Essential Marketing Strategies to Generate Online Leads
• E-marketing Metrics, Benchmarks and Tactics
• The Art and Science of Email Marketing
• Aligning Marketing and IT
• Using Web 2.0 to Build Non-Profits

Contact the eMLC to explore arrangements for these workshops.

For questions or more information about the eMarketing Learning Center’s Partner Program, please contact Cathy von Birgelen or (814) 898-6547.