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Tools

Links to Web sites that provide tools for creating Web sites, e-mail delivery, SEO ranking, keywords, help with public relations activities, as well as help with calculating conversion rates, and much more.


Topic


Title 

Summary 
Analytics Site and Search
SEO Centro Web marketing resources to analyze SEO keywords, ranking, links and more.
 
Analytics Site and
Search
Web Trends WebTrends is a Web analytics solutions that help marketers measure and improve web sites and online marketing. WebTrends Marketing Lab
delivers comprehensive analytics, dynamic advertising optimization
and deep visitor intelligence to drive customer engagement and
power targeted marketing.
Analytics Site and
Search  
Omniture Omniture, Inc. is a leading provider of online business optimization
software, enabling customers to manage and enhance online,
offline and multi-channel business initiatives. Omniture's software,
which it hosts and delivers to its customers as an on-demand
subscription service and on-premise solution, enables customers to
capture, store and analyze information generated by their Web
sites and other sources and to gain critical business insights into
the performance and efficiency of marketing and sales initiatives
and other business processes.
 
Analytics Site and
Search  
Crazy Egg  Crazy Egg provides resources to create and run various tests on
your web site to find out how people are responding to it. Tests
available include heat maps, automatically archived reports, RSS
and email notifications, and live reporting.
 
Compliance   Endorsement Guidelines
This is an extensive summary of the Federal Trade Commission's Guidelines Concerning the Use of Endorsements and Testimonial Advertising.
Email Deliverability    Sender Score Comprehensive reputation database covering email senders
worldwide.

eMarketing  eMail Marketing Resources       A list of associations, email web sites, blogs, tools for
authentication, and tools for determining deliverability to allow
the user to learn more about using email marketing effectively.
 
Google Guide  Google Guide This is tool on how to use Google when entering in queries, etc.

Public Relations Press Release on the Web      You can submit your press releases to this site. This will increase
your search rankings because PR web is a trust source of
information.
 
Public Relations  PR Web PRWeb, a leader in online news and press release distribution,
has been used by more than 40,000 organizations of all sizes
to increase the visibility of their news, improve their search engine
rankings and drive traffic to their web site.

Public Relations PR Leap  PR Leap is a simple and affordable online press release distribution
services, since 2003. Over 30,000 companies use our service to
send out press releases with photos and multimedia to consumers,
bloggers, journalists, and knowledge workers.

Search Engines Search Engine Land  This is a collection of link building tools from one of the blog
writers at search engine land. Good tools.
 
Search Engines SEO Firefox  This tool determines SEO on Firefox in association with Google
and Yahoo!.
 
Search Engines Google Suggestion  This tool suggests phrases or words for a specific query you
type into the Google suggestion box.
 
Search Engines Keyword Discovery  This is another suggestive generated tool that helps you obtain
associated keywords from a query.
 
Search Engines Best
Practices In SEO Checklist
    
NetConcepts created this free checklist to help you get an
immediate understanding of the effectiveness of your web site.

Search Engines Conversion Calculator  A little tool to help you figure out your conversions.

Search Engines      Keyword Suggestion Tool  This tool helps to determine what people are searching for on
a daily basis between all of top search engines.
 
Site Traffic Alexa Alexa computes traffic rankings by analyzing the Web usage
of millions of Alexa Toolbar users and data obtained from other,
diverse traffic data sources. The information is sorted, sifted,
anonymized, counted, and computed, until, finally, we get the
traffic rankings shown in the Alexa service. The process is
relatively complex, but if you have a need to know, please read on.
 
Web Conferencing Webinar Timeline A timeline to help you plan the promotion of your next Webinar.
 
Web Design Weebly  Allows the user to create a free web site and blog either
hosting an existing domain for free or by purchasing a new
domain instantly. Users can add content, choose the design,
customize the content, and manage the page. 
 
Widgets Snap  Add snap shots to your site or blog or what have you to make it
more user friendly. This is a pretty neat tool.
 




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