Your sales productivity improves dramatically when marketing can deliver a steady supply of qualified leads to their sales counterparts. Like many areas of direct marketing, lead generation and management is more of a science than an art. If you follow the processes and best practices of B2B lead generation today, you can dramatically improve sales results.
Eleven federal agencies offer $2.5 billion research and development grant to small businesses This non-dilutive capital may be integral to your new product commercialization plan. This video conference seminar will teach you about this important funding program.
As the labor market tightens and more Baby Boomers retire, an internship program can be one of the best solutions for bringing on new talent—especially in small-to-medium-sized organizations. Like every new venture, it’s crucial to have a plan; otherwise implementing an internship program can seem quite daunting.
Federal Opportunity Zones are a new community development program established by Congress in the Tax Cuts and Jobs Act of 2017 to encourage long-term investments in low-income urban and rural communities nationwide.
Keywords are a critical part of Digital Marketing. Keywords make your product, service and content findable, improve visibility and drive traffic. Keywords are also an important component in digital advertising and finding the right audience.
You don’t get a second chance to make a first impression. Whether you are trying to capture the attention of a funding source for your company or a potential employer, you have to do so quickly and in a compelling way. A brief, cogent elevator pitch is a vitally important tool in your brand’s toolkit. Professional and personal elevator pitches have the same goal – getting the listener interested in learning more – but have somewhat different styles. You’ll learn how to craft both during this video conference seminar.
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